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Hubspot Feature: Can Companies Engage Independent Bloggers?

November 7, 2009 by Leave a Comment

In September of 2009, I created this video for the Hubspot Inbound Marketing Blog, some basic ways a company can work with independent bloggers.

If you’re launching a new product — or even just putting new energy into an old product — the holy grail of marketing is a hearty endorsement from a popular independent blogger.

But how do you do that? What can you as a marketer do to get bloggers talking about your product?

In the video below, Sarah Pinnix (@RealLifeSarah on Twitter), a popular and prolific independent blogger based in Boone, NC, explains.

Read the rest of the post here.

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About Sarah Pinnix

Sarah Pinnix is a blogger, vlogger, new media marketing coach, and mom of three. She plots her world domination schemes from a small town in the NC Mountains. She is now full-time Social Media Marketing Specialist for an international non-profit organization.

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